The right way to apply mascara
There's no denying the impact mascara has on lashes and why it is championed as a 'can’t-live-without' beauty buy and a non-negotiable in even a quick beauty routine - in fact, so much so, a recent statistic study showed that 108 million US women used mascara this year alone and we’re not even through 2018. With its ability to lengthen, thicken and create the perfect final step to a smokey eye, mascara is a desert island product for many.
But, have you ever stopped to think - could be getting more mileage out of this tube of black lacquer? We highlight 5 steps that will make your lashes even more doe-like – just you wait, you'll be batting those peepers more than ever before!
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1. Curl lashes
First up, we want to curl the lashes. Even if your lashes have some natural curl, adding more bend to them will help to extend the lashes and pull them away from the eyelid which gives the illusion of extra length. For even more curl, you could blast your eyelash curler with your hairdryer to create some warmth on the tool which results in an even better curl. Get the curler as close to your lash line as possible and clamp shut, leaving it for 10 seconds to help set the curl and then release.
2. Prime lashes
Next you want to prime the lashes - this creates a base for the mascara to adhere to and also adds more volume, length and separation as well as conditioning the lashes. One coat should be enough before you allow that to dry and move to the next step.
3. Add black liner to lash base
It may seem like a redundant step, but adding a touch of black liner to your upper lash line adds definition and a depth as well as elongating the eye if you add a flick to the outer corner. Whether you opt for a pencil or a liquid liner, adding this will make lashes appear thicker and more voluminous. You can choose to keep this line defined or buff it out to give a more sultry smokey eye finish. Run the liner to your upper water line and also to the upper lash line for maximum impact.
4. Wriggle, wriggle, wriggle
Quite possibly the most important step and one you may not know about. Placing your wand at the base of your lashes and wriggling it from side to side and up to the length of your lashes ensures every single hair is coated. Do this step twice leaving 10 seconds in between coats. Finally add a small amount more to the tips of your lashes to ensure those fair ends are well coated.
5. Spooly brush to separate
The next and final step is to make sure your lashes are separated to avoid any clumping. Using a disposable spooly brush, comb through the lengths of your lashes to take away any excess and separate any lashes that are sticking together.
bh loves: QVS Eyelash Curler, $13.99; Estee Lauder LIttle Black Primer, $54; Clinque Kohl Shaper for Eyes, $41; Benefit BADGal Bang Volumizing Mascara, $46 and Simply Essential Disposable Mascara Wands, $10.99.
Do you do all of these steps when you apply mascara?