The most popular makeup of 2019

As we near the end of another year (and decade! Eek!) we’re reflecting on the year that was. From the best makeup launches to the show-stopping celebrity beauty looks to the trends we hope stay in 2019.

RELATED: Best in Beauty Awards 2019 winners

RELATED: Beauty editors reveal the one product they always buy 

Below are the most popular makeup products in the country this year – 410,056 New Zealanders to be exact. One of the most memorable beauty moments for us this year was inarguably our biggest ever Best in Beauty Awards. Scroll through the winning makeup products that came out on top - trust us, they are more than deserving of a place in your makeup bag for 2020.

Best Primer

Winner: Benefit the POREfessional primer

Best Foundation

Winner: Estée Lauder Double Wear Stay-In-Place Makeup

Best BB/CC Cream

Winner: Garnier Miracle Skin Perfector BB Cream

Best Concealer

Winner: Maybelline New York Instant Age Rewind

Best Bronzer

Winner: Benefit Hoola Matte Bronzer

Best Blush

Winner: M.A.C Mineralize Blush

Best Highlighter

Winner: Hourglass Ambient Lighting Powder

Best Eyeshadow

Winner: Urban Decay Born To Run Eyeshadow Palette

Best Eyeliner

Winner: Too Faced Better Than Sex Liner

Best Brow Product

Winner: Benefit Gimme Brow+ volumizing eyebrow fiber gel

Best Mascara

Winner: Maybelline Lash Sensational Mascara

Best Lip Product

Winner: Nude by Nature Moisture Shine Lipstick

Best Bargain Buy

Winner: Milani Rose Powder Blush

Best Luxe Buy

Winner: Guerlain L'Or Radiance Concentrate With Pure Gold Primer

Best Natural Makeup

Winner: Nude by Nature Moisture Shine Lipstick

Best Cult Makeup Product

Winner: Urban Decay All Nighter Spray

What makeup product are you most excited to try?