Where to find the best natural brands in NZ
In our pursuit of living more naturally this Natural Beauty Month, we've been searching for simple hacks and tips to make the switch easier because despite what you might think it doesn’t need to be difficult. Thanks to so many natural options on the market, a greener beauty routine has never been easier. But, let’s be honest, we’re all busy and don’t have time to zip around to multiple shops. Thankfully, we’ve found a surprising one-stop for all your natural beauty needs: Life Pharmacy.
We’ve put together a guide to the teams’ tried-and-tested natural beauty faves across a range of price points to suit all budgets.
Below, you'll find all the must-try brands that got us hooked on green beauty and have since become staples on our vanities. All of the below brands are also proudly cruelty-free and strictly against animal testing.
The lowdown: Needing no introduction, Trilogy is arguably the biggest pioneer in the natural beauty category. Originally a range of just five products, which catapulted to worldwide fame when Duchess Kate Middleton credited the Rosehip Oil as a pregnancy must-have, Trilogy now encompasses over 40 products catering to specific skin types and concerns. Recently, the Trilogy Rosehip Transformation Cleansing Oil won Best Cleanser in the Best in Beauty Awards 2019 so it goes without saying this is a beauty editor top pick. But Trilogy’s most recent launch is quickly creeping up to be our new favourite.
Must-try product: Trilogy Hydrating Jelly Mask, $37.99
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Are you ready for this jelly? Our NEW Hydrating Jelly Mask is packed with the goodness of: 💧 Hyaluronic acid to hydrate and smooth 🍯 Manuka honey to moisturise ✨ Rosehip oil to hydrate, restore and strengthen 🍂 Kawakawa extract to refresh and cleanse Tap to find out more about this skin treat! #RosehipReimagined
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Rest assured mask madness is not going anywhere anytime soon. Expect more unique formulations than ever before, high-tech innovation and new ingredients. All of this can be found in Trilogy’s newest addition: Hydrating Jelly Mask – a revitalising blend of rosehip, hyaluronic acid and Manuka honey. We’re obsessed with the refreshing and lightweight jelly texture, which instantly boosts skin hydration and radiance. The gentle formula contains intense hydrating, plumping, firming and smoothing properties making it the perfect mask coming into summer| Shop now
2. Linden Leaves
The lowdown: The much-loved, home grown beauty brand was born in 1995 when founder Brigit Blair was struggling to find a skincare solution for her children’s persistent eczema. Since then, Linden Leaves has expanded into an internationally recognised brand renowned for its luxurious handmade formulas. You’re probably most familiar with the divine Aromatherapy Synergy Body Oils (you know the iconic packaging featuring freeze-dried flowers and fruits!?), but for us, it’s a lesser celebrated, quiet achiever, that’s equally as beautiful that ultimately stole our hearts.
Must-try product: Linden Leaves Soothing Eye Makeup Remover, $24.99
Thought natural products wouldn’t be hardworking enough to remove stubborn eye makeup? Think again. We’ve long been fans of this incredibly gentle yet effective makeup remover for the delicate eye area. You might be surprised to learn it even removes longwearing and waterproof formulas in just a couple of swipes. With regular use, it’s also said to condition the lashes – hello long, healthy lashes! Shop now
The lowdown: You’ll recognise the signature leaf logo, but unlike the numerous ‘faux-natural’ brands greenwashing packaging with leaves to come off as natural, Sukin has well and truly earned its leaf. The Australian made brand is committed to delivering the perfect balance of naturalness, affordability and safety with 99.9 percent of ingredients naturally derived!
Must-try product: Sukin Cream Cleanser, $13.30
Whether your skin is dehydrated, flaky or combination, this do-all cleanser should be a staple in your shower. With a beautifully soft texture that melts away makeup, oil and build-up on the skin while nourishing thanks to natural oils like avocado and sesame, it leaves your skin feeling cleansed and refreshed without stripping it dry. It also features an infusion of aloe vera, cocoa butter, nettle and horsetail leaving the skin feeling soothed, purified and lightly hydrated | Shop now
4. Burt’s Bees
The lowdown: It’s not just Natural Beauty Month, September also marks Bee Aware Month – a month dedicated to celebrating bees and the integral part they play in not just beauty but more importantly our lives! So to celebrate our beautiful bees, we’re shining a spotlight on arguably the most famous bee inspired brands: Burt’s Bees. Born in the 1980’s, Burt Shavitz created Burt’s Bees with a promise to deliver no fluff, no fillers and no false promises. You won’t find ingredients in the formulas that don’t have a specific purpose.
Must-try product: Burt's Bees Vanilla Bean Lip Balm, $8.99
There’s a reason Burt’s Bees won Best Lip Balm in the 2019 Best in Beauty Awards – it’s simply the best. Riffle through any beauty editor’s handbag and chances are you’ll find it, plus another in the car ;) The 100% natural moisturising lip balm is infused with beeswax and vitamin E to richly moisturise and condition your pout. Whether your lips are taking a hit during winter or recovering from sunburn, it’s the perfect all-weather essential to add to your arsenal| Shop now
The lowdown: Dubbed the “natural beauty trailblazer” near and far, Antipodes has gone from strength to strength. Starting as an honest and humble Kiwi brand to today where it’s now an award-winning brand sold in over 13 countries. “For women to convert to natural skincare from their conventional brands, I wanted to offer them the familiarity of similar textures and levels of hydration,” explains founder Elizabeth Barbalich. So Elizabeth did just that – with a range of products, most famously the lipsticks which feel equally (if not better) than conventional formulas.
Must-try product: Antipodes Avocado Pear Nourishing Night Cream, $62.50
This award-winning cult night cream harnesses the power of bioactive New Zealand ingredients and innovative antioxidants like Vinanza Grape and Manuka honey to defend against premature ageing and dryness. As the name suggests, it’s ultra-nourishing – we recommend it for dry to normal skin in need of a moisture boost!| Shop now
The lowdown: Snowberry bridges the gap between science and nature, delivering no compromise skincare that delivers real, clinically proven results. Born in New Zealand, Snowberry is renowned for its uncomplicated premise, premium quality ingredients and commitment to science.
Must-try product: Snowberry So Soft Cleanser, $29
Formulated without aggressive skin irritants, this super gentle cleanser is ideal for sensitive or breakout-prone skin. It instantly lifts dirt and grime (even stubborn makeup!), unclogs pores and maintains the skin’s barrier function| Shop now
Don’t just take our word for it - beautyheaven members trialled this Snowberry cleanser and loved it too:
“This is the best cleanser I have ever used. It removed all traces of makeup - including stubborn black eye liner. It smells great, very natural - you can tell it has herbal ingredients, and a little goes a long way because of that oil element.”- bh member Rosannah88
“I really like this cleanser. Like an oil-based cleanser, which I love, I find these products the best at removing makeup. Removed mascara no problem, which I often have trouble with. Skin felt great after using this cleanser and it left me wanting to use it in the morning, as well as the night.” - bh member Visa
7. Eco Tan
The lowdown: Even with the most concerted of efforts to shop natural, one product that’s always been hard to switch out is fake tan. It’s essentially dying your skin for a week so chances are it’s probably not full of great ingredients…right? Wrong. Yes you’re right the options are limited but fortunately they’re actually really good! Rooted in professional spray tanning so you know it’s legit, Eco Tan is a multi-award winning, certified organic tanning and body care brand made in Australia.
Must-try product: Hempitan Body Tan Water, $48.99
While you can’t go past the cult best-selling Invisible Tan, the latest addition to the range, Hempitan Body Tan Water, is definitely on our hot list! A world first in tanning, this innovative formula leverages the moisturising properties of organic hemp seed extract to deliver a nourishing, long-lasting tan | Shop now
Main image: FQ, Issue 2 2019 - photographer Michael James Rooke, stylist Danielle Clausen
All of the products mentioned are available at Life Pharmacy.
Have you tried any of the above natural beauty brands and/or products?